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Brand Activation

The days of "random acts of marketing" are over. Catalyst, working with your team, helps define and prioritize implementation activities and develops appropriate actions to successfully launch your new brand promise to external constituencies. The tools and techniques that define activation today are more complicated than ever before, so providing an optimal plan requires insight and stewardship.

Key Activities

Brand Integration Planning

Marketing Communications Planning

New Product Launch


  • User Experience
  • Design and Content
  • SEO

Demand Generation Campaigns

  • Advertising (Online and Print)
  • Media Analysis & Buying
  • Direct-Response
  • Public Relations
  • Trade Shows

Social Influence and Engagement

  • Social Media
  • Social Selling

Sales Support

  • Training & Education
  • Sales Presentations
  • Sales Tools & Collateral
  • Meetings & Events
  • Mobile Apps
  • Video

Marketing Automation

  • Implementation & Optimization
  • Nurturing Campaigns
  • Online Marketing Portal